Y.H. Dimri

The controlling shareholder bought a large share of the sales

Of nine Sde Dov units the company recorded as sold in the first quarter of 2026, four went to Yigal Dimri and his family at roughly ₪5.9M to ₪6M each for a 77 sqm unit, about ₪77,000 per sqm. Calcalist calculated that the project's sales pace would have been 75 per cent lower without those purchases. Two further family purchases happened elsewhere in the portfolio in the same quarter. Yigal Dimri's answer on the record, in a July 2026 interview: "I bought apartments for myself and my children at Sde Dov, to have a vacation place. We've already made 41 to 42 transactions. It's not the pace we expected, but I'm not worried." No securities investigation into the purchases was found, which is an absence of evidence rather than a clearance.

• Globes (English): Dimri family buys units in company's Sde Dov project2026-05-28
• ICE: Yigal Dimri, "I bought homes for me and the children at Sde Dov, for holidays"2026-07-28

A 2022 bid-rigging indictment against the chairman personally

On 13 July 2022 the Competition Authority indicted Yigal Dimri personally, and the company, for coordinating final prices with the contractor Dvir Yitzhaki in a Mehir LaMishtaken subsidised-housing tender in the Ramot Yoram neighbourhood of Netivot. According to the indictment, on the day bids were due a Dimri employee, at the chief executive's request, lowered his phone into the tender box to photograph whether any bids had been filed. Dimri's lawyers said the evidence should have led to the case being closed and that they expect acquittal. This predates Sde Dov and does not concern it, and it is on the record about the person who controls the company building there.

• Calcalist: indictment against Yigal Dimri over coordinating a Mehir LaMishtaken tender2022-07-13
• Competition Authority (gov.il): indictments against Y.H. Dimri, Y. Dvir and senior officers2022-07

Sales at Sde Dov effectively stopped in mid-2026

In the first quarter of 2026 the company sold nine homes at DIMRI YAMA, four of them to Yigal Dimri and his family. In the second quarter it sold none there and one earlier sale was cancelled, leaving 40 of 458 sold at 30 June 2026; two more sold after the period. Homes sold so far averaged about ₪67,000 per sqm excluding VAT and net of financing costs, and the company expects about ₪62,000 on the remaining stock, a reduction it calls a safety margin. Company-wide it sold 231 homes (its share) for about ₪406M in the second quarter, much of it subsidised Mehir LaMishtaken housing in Ashkelon, and expects about ₪2.66B of revenue from YAMA.

• Calcalist: Dimri Q2 2026, no YAMA sales and one cancellation; 40 of 458 sold2026-08-20
• Globes: Dimri struggles to sell in Tel Aviv's luxury district and expects prices to fall2026-08-20
• Globes: how many homes really sold in Sde Dov in the first half of 20262026-09-02
• TheMarker: Dimri sales up 37% in Q2 on Mehir LaMishtaken; about 10% of Sde Dov sold, 8% price decline expected2026-08-20
• Bizportal: Dimri expects about ₪2.66B of revenue from YAMA2026-08-20

Lot 107 is on the Environment Ministry's PFAS list

In July 2026 the Environment Ministry named, for the first time, the nine Sde Dov plots where investigations found indications of PFAS in soil or groundwater: 103, 105, 106, 107, 301, 303, 2102, 2206 and 2207. Y.H. Dimri's lot 107 is among them. In its second-quarter 2026 report the company disclosed further exceedances and hotspots on the site and said it is waiting for instructions on how much soil must be removed; it expects the cost to be immaterial and the schedule unaffected. Anyone signing for space here should ask what the contract says about it.

• Globes: the nine Sde Dov plots with PFAS indications are named2026-07-23
• Globes: how many homes really sold in Sde Dov in the first half of 20262026-09-02

What is Sde Dov worth per square metre, in Yigal Dimri's words and in his sales?

• Could reach ₪150,000 per sqm "in a decade or two", surpassing Rothschild and HaYarkon (a long-range forecast at a March 2025 conference)
  • Sde Dov district news site (aggregator): Yigal Dimri, prices at Sde Dov could reach ₪150,000 per sqm2025-03-05
• ₪75,000 to ₪85,000 per sqm, with an effective assumption near ₪70,000 including VAT
  • Globes interview
• Homes sold at an average of about ₪67,000 per sqm excluding VAT and net of financing; about ₪62,000 expected on remaining stock
  • Globes: how many homes really sold in Sde Dov in the first half of 20262026-09-02

The ₪150,000 figure was a forecast for ten to twenty years out, not a current price, and should not be quoted as a valuation. The realised price in the company's own reports is less than half of it.

How is DIMRI YAMA laid out?

• Four towers of 38, 8, 15 and 8 floors
  • Dimri's own project page2026-09
• A 39-storey tower, a 16-storey tower and two 9-storey buildings
  • Earlier press coverage2024-04-02

A minor mismatch, most likely a design revision, but it means floor counts quoted in older coverage should not be relied on.

How many homes does DIMRI YAMA have?

• 458
  • Calcalist: Dimri Q2 2026, no YAMA sales and one cancellation; 40 of 458 sold2026-08-20
• 455 marketed
  • Globes: Dimri struggles to sell in Tel Aviv's luxury district and expects prices to fall2026-08-20

A small gap, probably homes not offered for sale; the company's own materials use 458.