Electra Residence, the residential developer of the Electra group, and Dan Real Estate's subsidiary Nahor won Central lot 2208 on 19 February 2025 for ₪807.7M including development, about 27.8 per cent below the appraisal. They market it as SEVEN SEAS: 437 homes in towers of 45 and 20 storeys and a mid-rise building, with about 2,200 sqm of retail and an 8-storey office building of about 3,500 sqm, by Yaski Mor Sivan with interiors by Kobi Karp. Electra's annual report disclosed 73 homes sold for about ₪635M including VAT by March 2026, more than 60 per cent to foreign residents. The design plan was approved on 20 May 2026.
Electra's own annual report is the best evidence in the district of who is actually buying: at its SEVEN SEAS project, more than 60 per cent of buyers were foreign residents.
Every recorded acquisition in the district, with the source for each.
₪748,403,181 for the land plus ₪59,312,386 development on 6,153 sqm, 26 bids, won jointly by Electra Residence Ltd and Nahor Ltd (Dan Real Estate). The land bid was about 27.8 per cent below the ₪1.04B appraisal.
Published facts a buyer would want before signing. Each carries its source.
Electra's annual report, published in the week of 25 March 2026, discloses 73 SEVEN SEAS homes sold for about ₪635M including VAT, purchase offers and signed contracts together, of which 28 were signed contracts for about ₪330M. That is around ₪80,000 per sqm including VAT and about ₪8.7M per home, with more than 60 per cent of buyers foreign residents. No later sales figure was found in the coverage of Electra's second-quarter 2026 results.
Ynet: the Tel Aviv-Jaffa local committee approved the design plan for SEVEN SEAS by Electra Residence and Dan Real Estate on Central lot 2208: 437 homes in towers of 45 and 20 storeys, with about 3,500 sqm of employment space and 2,200 sqm of commerce.
Central-district winners are named for 4,191 units and about ₪6B: land about 40% cheaper than the 2021 record. Gindi, Hagag, Electra + Dan, Luzon Ronson, Israel Brothers, and A.A.I. Abu + Tomer Koko are on the list.
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